Canva has announced plans to relocate, reposition, or dismiss 22% of its global workforce, totaling 1,271 people. This initiative is part of an internal reorganization occurring concurrently with the company's increased investment in artificial intelligence (AI) resources.
In a communication directed to all employees, co-founder and CEO Mel Perkins described this change as the most challenging period in the company's 13 years of existence. Perkins justified that Canva's rapid growth resulted in an excessively complex corporate structure, characterized by highly segmented teams, a high number of managers, and coordination processes deemed unnecessary.
With the goal of simplifying administration, the company intends to unify the Product, Growth, and Platform teams under a single organizational structure. Furthermore, there will be a reduction in the number of specialized and managerial positions, whose responsibilities will be absorbed by broader roles.
The restructuring also involves changes in the geographical distribution of development teams. Sydney, Australia, will be established as the main hub for this area, which may require some employees to consider a change of location. Perkins acknowledged the impact of this decision and assured that support will be provided throughout the process.
Additionally, the hybrid work policy will be adjusted. Starting in January 2027, employees are expected to come into the office two to three times a week, depending on the nature of the role and the specific location.
Employees who leave the company due to the restructuring will receive a robust benefits package, including a minimum of six months' salary and twelve months of health insurance coverage. Canva will also allow these employees to keep the company-provided MacBooks.
Another benefit offered is the opportunity to apply for up to US$10,000 (approximately R$54.5k) through the Canva Collective Fund to start their own venture or develop a community project. Perkins clarified that the company will not take equity stakes in the funded initiatives.
This reorganization takes place while Canva intensifies the development of its artificial intelligence tools. Consolidating the Product, Growth, and Platform areas into one structure allows these activities to be concentrated, parallel to the company's investments in proprietary models.
The platform has already reached 250 million monthly users and announced a 90% reduction in cost per task in its AI models. According to the company, the new versions are five times faster and thirty times more accessible than previous editions. In September, Canva had 120 researchers focused on developing proprietary models, and the company also projects revenue growth compared to the previous year.



