Drivers in South Africa are facing rising fuel prices, which is putting significant pressure on household budgets and forcing them to change their consumption habits.
According to recent data from Discovery Insure, the volume of fuel purchases among the company's clients decreased by 33% in October following the latest fuel price increase.
The analysis showed that drivers began purchasing smaller volumes of fuel more frequently. In 2026, transactions for less than 20 liters accounted for 36% of total operations, compared to 25% in 2025.
Despite this, although fuel expenses have increased, the daily driving habits of most citizens have remained largely unchanged, as they still need to commute to work, school, and perform other daily tasks.
Drivers are changing their approach to fuel purchases
Robert Attwell, CEO of Discovery Insure, noted that drivers clearly feel the pressure from rising fuel prices and have become more deliberate about refueling.
He added that there is a trend toward buying smaller volumes of fuel, especially during price changes, as people seek ways to control their spending. The data also indicates that visits to gas stations have become more frequent: the average monthly number of visits has increased from 2.4 to slightly over three during periods of significant fuel price increases. Purchases of less than 20 liters have become more common, making up 36% of all transactions in 2026 versus 25% in 2025.
Daily driving remains largely unchanged
Nevertheless, drivers appear to be cutting down on long-distance trips. Discovery Insure recorded a 30% decrease in intercity travel during winter months, while daily commutes to work remained virtually the same.
The rising cost of fuel is also straining household budgets. The average monthly fuel expenditure of Discovery Insure clients increased from approximately R1,750 at the beginning of 2025 to a range of R2,500 to R2,700 by mid-2026. This increase occurred against the backdrop of the domestic price of AI-95 gasoline rising from R20.75 per liter in January 2026 to R30.25 in October.
According to Statistics South Africa, transport costs rose by 10.8% year-on-year, more than double the overall inflation rate of 4.5%. Economist and Managing Director of ESG Analytics, Sfiso Skendjana, explained that the rise in fuel prices also affects the cost of everyday goods because businesses pay more for transporting products and conducting their operations. He emphasized: 'Fuel prices affect not only the cost of driving. Diesel is used to move goods and run businesses, so when diesel prices rise, the prices of essential items also rise.'



