Xbox CEO denies plans to sell division after internal restructuring
Read more
Olhar Digital
olhardigital.com.br

Xbox CEO denies plans to sell division after internal restructuring

Microsoft clarified that it has no intention of selling the Xbox division, according to Asha Sharma, the company's head of gaming. The executive refuted rumors that the brand could be traded during a period characterized by staff cuts, project cancellations, and extensive internal reorganization.

In an interview given to The New York Times, Sharma was directly questioned about the possibility of Microsoft divesting its gaming sector. She assured that Xbox is 'not for sale' and emphasized that it will continue to collaborate with Microsoft on a long-term strategy.

This statement comes amid significant instability in the company's gaming operations, which have undergone substantial changes in recent weeks. Reports indicate that hundreds of employees were recently laid off, with the possibility of further reductions in staff. This process has been classified as one of the largest restructurings ever implemented within Xbox.

The modifications have also affected studio organization. Specifically, the Halo team was relocated to the Activision Blizzard structure, while Obsidian integrated into Bethesda Game Studios, resulting in a decrease in the number of groups directly subordinate to the Xbox division.

Despite these transformations, Sharma expressed her commitment to taking all necessary measures to ensure the business's success. This may include adopting new operating models, establishing partnerships, and other strategic initiatives.

The company's strategy also supports Microsoft's long-term goal for the gaming segment: expanding the reach of the Xbox ecosystem to reach one billion users. Sharma's declaration aims to reduce speculation that the reorganization would be preparation for the sale or dismantling of the division.

The executive reiterated: 'Xbox is not for sale.' However, this does not imply that the current setup will remain, given that recent studio and franchise movements show that Microsoft is changing how it manages its gaming operations. Sharma acknowledged that there is a long way to go but confirmed maintaining a long-term outlook for the venture. Thus, Microsoft signals that Xbox will remain part of its strategy, albeit in a structure different from that presented in recent years.

Similar stories

Xbox launches Disc-to-Digital feature to digitize physical Xbox One and Series X games
Read more
tecnoblog.net

Xbox launches Disc-to-Digital feature to digitize physical Xbox One and Series X games

Xbox announced on Wednesday, September 30th, that its Xbox consoles are officially receiving the Disc-to-Digital feature. This functionality allows users to digitize game licenses purchased in physical format. Disc-to-Digital was initially introduced in July and covers a selection of titles available for Xbox One and Xbox Series X.

Although the tool was in testing with players since August, it now enables the installation and running of games acquired on physical media without needing to keep the disc inserted in the drive. This serves to ensure the preservation of these games in digital format.

However, the company clarified that not all games are eligible for this conversion. Specifically, physical games from Xbox 360 and original Xbox cannot be converted using Disc-to-Digital. Additionally, the Xbox Series S will not receive this tool, as this model does not have a disc drive.

The system works by associating the license contained on the disc with the player's account. After this registration, the user can store the disc and start the game without having to put it back into the console. It is important to note that the CD license is not permanently transferred to the owner's digital account; it remains linked to the disc and will be transferred to the new buyer if the CD is used, traded, or lent, provided they insert the CD into their own Xbox.

This rule also allows Disc-to-Digital to be used with used games, without causing a permanent duplication of the license. Extra content and promotional items obtained separately will remain linked to the account that registered the code.

This launch occurred shortly after the video game industry began signaling a complete transition to digital format, a trend expected to begin in this generation of PlayStation. One of the biggest concerns for players regarding this new policy is the risk of concentrating game sales in the companies' own digital stores, coupled with the infeasibility of buying used games and the fear that certain content may become inaccessible in the future, a situation that has already occurred with movies on the Sony platform.

Currently, the expectation is that the next generation of Xbox, internally codenamed Project Helix, will manage to maintain the relevance of physical media. This prediction was suggested by the company's CEO, Asha Sharma, last month.

The system itself automatically detects and offers the option to register a compatible game license to the account as soon as it is inserted into the console. When viewing the option to obtain the digital license, the user must confirm the redemption, allowing the game to run without the disc in the drive. For those who prefer not to automatically link all physical games to the account, or who wish to register multiple titles sequentially without waiting for each one to install, there is an adjustment option in the settings.

Furthermore, the license obtained through the disc can be used on PC, enabling the download of the computer version without the need for a new purchase.

Xbox launches 'Mythic Achievements' system for players who complete 100% of games
Read more
tecnoblog.net

Xbox launches 'Mythic Achievements' system for players who complete 100% of games

Xbox has introduced a new achievement system called Mythic Achievements, which will be granted to players who achieve 100% completion in a specific game. Upon reaching this milestone, the system displays a celebratory notification and awards maximum points to be added to the user's Gamerscore. The company stated that this feature was highly anticipated by the community and that older titles will also be included.

In addition to the new platinum achievement, Xbox implemented a 'Gaming' section in user profiles. Through this area, accessible on Xbox Series X, Series S, or PC, players can view the progress of their achievements across various games played on that account.

This novelty was presented by CEO Asha Sharma during the announcement of the new title Gears of War: E-Day, scheduled for October 2026, with an initial price starting from R$ 299 or available on launch day via Xbox Game Pass Ultimate. However, Mythic Achievements is still in exclusive testing phase for Xbox Insider members and does not have a defined public release date.

The functioning of the new Xbox system mirrors the PlayStation model, requiring more than just finishing the narrative and completing all missions; certain achievements require performing specific actions during gameplay. The new 'Gaming' menu assists with this, gathering data on progress and details of each stage of the game.

Users have the option to filter and check only the pending achievements to complete the games. New achievements will be designated as 'add-ons,' which prevents them from counting towards achieving Mythic status. Another relevant aspect is the ability to share these achievements and compare performance with friends.

In comparison, Sony, on its PlayStation 4 (PS4) and PlayStation 5 (PS5) consoles, uses trophies in bronze, silver, gold, and platinum categories, with the latter reserved for those who obtain all others. To access the new Xbox feature, it is essential to be part of the Xbox Insider program, where the tools are still undergoing final approval. Entry is simple, allowing any Xbox player to participate: simply install the Xbox Insider package on the console or the Xbox Insider Hub on PC.

To use the new features, it is necessary to activate 'Previews' within the application, followed by reading and accepting the Terms and Conditions to proceed.

Popular