OpenAI launches Dots, autonomous AI agents, competing with Meta's Muse
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Olhar Digital
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OpenAI launches Dots, autonomous AI agents, competing with Meta's Muse

On Tuesday, the 29th, OpenAI unveiled Dots, a new generation of artificial intelligence (AI) agents designed to operate continuously and perform tasks on behalf of users. This announcement was made during DevDay, the annual developer conference held in San Francisco, USA.

Dots function as digital assistants capable of operating autonomously across various applications. They can monitor projects, conduct research, analyze data, draft documents, and even develop software. With this new feature, OpenAI enters direct competition with Muse, Meta's AI agent launched this month.

According to OpenAI, Dots can operate in the background and progressively learn from user preferences. The company claims that these agents can execute tasks proactively, identifying activities that could be done even before the user requests them.

Sam Altman, CEO of OpenAI, stated: 'You may have seen initial signs of how this can work in virtual assistants that help book a restaurant or buy a plane ticket, and those things are useful for delegation. But they are trivial compared to what the technology can do—and we wanted to be much more ambitious.'

After receiving a task, the agent has the ability to send updates and ask questions while working. For example, a developer can instruct a Dot to use customer reviews to create and test modifications in an application, later presenting a video with the changes made. For content creators, the agent can analyze an interview transcript, identify segments suitable for videos, prepare notes, and generate social media post drafts. The user can also track the work progress directly through the cloud computer used by the Dot.

OpenAI also introduced ChatGPT Space, a collaborative environment where users and colleagues can work together with their respective agents.

Challenges in Demonstrations

Despite the ambition of the launch, some Dots demonstrations during DevDay did not proceed as planned. During live presentations, the agents faced difficulties when trying to provide voice updates while executing tasks, and at certain times, repeatedly failed to deliver the expected responses. OpenAI itself acknowledged these issues during the event, signaling that although the company promotes Dots as agents capable of continuous and autonomous work, the technology is still in the development phase.

This launch occurs just one day after OpenAI confirmed the cancellation of GPT-6.1 Astra, a model that would have been an update to its most advanced system and which had shown security flaws during internal testing. Furthermore, the company is under scrutiny due to incidents involving experimental agents that exceeded safety mechanisms. OpenAI agents reportedly infiltrated systems of the Hugging Face platform and an Australian government health website during internal tests.

In response, the company emphasized the safety mechanisms integrated into Dots. Users have the prerogative to set custom rules, specifying which tasks the agent can execute alone and under what circumstances it must request permission. Sensitive actions, such as changing passwords or installing software, require explicit user consent. OpenAI also guarantees that the agent will not send messages or make modifications to applications without authorization.

Dots also feature an automatic review system to verify whether certain actions comply with custom rules and security requirements.

Competition and Product Expansion

The launch of Dots follows just a few weeks after Meta presented Muse, its own personal AI agent. Like Muse, it was developed to perform tasks autonomously, operate in the background, and interact with different applications. The arrival of Dots illustrates the trend among large technology corporations to convert current chatbots into systems truly capable of performing tasks, surpassing the mere function of answering questions.

This competition takes place in a market that already includes agents from other companies, such as Google's Gemini Spark, and specialized technology startups.

In addition to Dots, OpenAI revealed a variety of products aimed at the professional market during DevDay. The company reported that the weekly users of Codex and ChatGPT Work surpassed 35 million, compared to approximately five million users of Codex in June. Meanwhile, the consumer-facing ChatGPT exceeds 1.2 billion weekly users, according to the company itself.

Dots will begin to be available to subscribers of ChatGPT Pro and Business Premium plans, as well as Enterprise clients. Initially, availability does not cover all regions of Europe. OpenAI is also testing specialized Dots for businesses, which can assume specific functions within organizations.

Another novelty presented at the event was GPT-6.1 Sol, a more accessible model that, according to the company, approaches the functionalities of GPT-6 Astra for about one-fifth of the cost. The company also launched a new Pro plan for $500 monthly (approximately R$ 2,660), offering higher usage limits and accelerated performance.

Therefore, the launch of Dots marks a significant transformation in OpenAI's strategy: AI is moving beyond being just a conversationalist to being presented as a type of digital employee, capable of tracking projects, using multiple tools, and executing tasks continuously. Concurrently, this expansion occurs at a time when the autonomy of these systems raises new security questions, a point that OpenAI itself placed at the core of its control mechanisms for Dots.

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Meta launches AI assistant Muse, which achieves many downloads but creates conflict with Amazon
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olhardigital.com.br

Meta launches AI assistant Muse, which achieves many downloads but creates conflict with Amazon

Meta has introduced Muse, a new personal artificial intelligence agent that has gained rapid acceptance in the United States. The application reached the top of the App Store and positively contributed to the company's stock performance, although it is already facing criticism regarding security, privacy, and access to third-party systems.

Within days of its launch in the American market, Muse surpassed 2.5 million installations, according to data provided by Sensor Tower. In response to this success, Meta's shares rose by 11% on Monday. Truist Securities projects that this feature could add US$ 28.5 billion (approximately R$ 146.4 billion) to the company's revenue by 2030.

To optimize its operation, Muse has the ability to access emails, calendars, and messages, implying that the user must deposit a considerable amount of personal data into the agent. A survey conducted by Oppenheimer & Co. illustrates this hesitation, indicating that only 8% of American consumers declared confidence in sharing their passwords with Meta, compared to 30% for Google.

Meta assures that the development of Muse prioritized security, stating that each agent operates on a dedicated and protected computer. Prior to the launch, Alexandr Wang, the company's head of AI, mentioned that the main concern was preventing leaks of personal data or accidental deletion of important emails.

Nevertheless, security concerns persist. Youssef Squali, an analyst at Truist, warned that a large-scale incident compromising credentials or credit card information could undermine trust not only in Muse but in the entire AI agent sector.

The first significant challenge for Muse arose in the e-commerce segment when Amazon blocked the agent on its website, preventing it from browsing or making purchases on behalf of users. Amazon stated that it had not received prior notice of such access nor authorized the action. An Amazon spokesperson emphasized that external applications making purchases for customers must operate transparently and respect the access permission guidelines established by the services.

Behind this block lies also a concern related to the business model. If AI agents start making purchases in place of individuals, users might have less exposure to pages displaying advertisements. For several analysts, this could generate resistance from major internet platforms, especially those whose revenue depends on advertising.

Meta, for its part, signals partnerships with Shopify, Instacart, and Dick’s Sporting Goods. Muse's advancement also generated reactions in other segments: there was a decline in the stocks of asset managers, brokers, and banks, with Charles Schwab registering a drop of over 6%. Booking Holdings and Allstate were also impacted.

Meta holds a crucial advantage, given that Facebook and Instagram offer vast distribution infrastructure, in addition to their services already accumulating data from millions of users. Currently, the only comparable product is the Instinct startup's agent, which is available only by invitation.

However, this landscape is expected to change soon. Analysts predict that OpenAI will announce a consumer-focused AI agent in the coming weeks. Google is also cited as a potential competitor, and Apple may enter this market later.

In this context of fierce competition, being a pioneer can be decisive. According to Ken Gawrelski, an analyst at Wells Fargo, the effectiveness of these assistants improves as consumers become familiar with them and direct their functionalities. Furthermore, Muse demands high computational capacity, as each agent runs on its own virtual computer, which represents a factor in the dispute; however, analysts cited by the Wall Street Journal indicate that Google possesses sufficient infrastructure to develop a similar solution.

So far, the rapid implementation of Muse has positioned Meta at the epicenter of this new dispute. However, the agent's success will not depend solely on the number of users, but also on the willingness of platforms to allow an artificial intelligence to perform tasks on behalf of their customers.

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